Dey’s End Consulting, LLC today announced a new addition to their consulting services: advertising & marketing expertise. This announcement is timed with the release of www.deysend.com.
“This is a natural addition & evolution for us, given my extensive background in marketing,” said Brad Dey, President. “Agencies need to do more with less resources & it aligned nicely with our core competency of operations. Collections is marketing: convincing the debtor they have an obligation to repay & then finding a payment solution that meets their needs.”
Dey’s End Consulting, LLC is timing this with the announcement of the creation of their website, www.deysend.com. The website was created by Novographix, who is the new interactive advertising partner. “What better way to showcase our services & expertise than through our own website?” continued Dey.
Dey’s End has already proven successful in helping agencies market themselves, through their direct sourcing into multiple top card issuers and debt buyers. Now these same agencies have the ability to get help with their brand/ corporate identity & purchasing of promotional items, as well.
Through a partnership with the ad agencies, Novographix and Brandroads, they now have the full suite of services. Novo provides the design services & Dey’s End offers the business development and project management of each engagement.
Their first advertising client was a US-based company that was making an initial foray into the international marketplace (they construct cellphone towers). Dey’s End was able to offer a “1-stop shop” for their marketing presence, allowing them to focus on their core business. What was created: a full corporate brand identity & logo; a bilingual website & hosting package; business cards/letterhead; and custom embroidered golf shirts for staff & prospective clients.
“We were able to offer cost advantages at all phases & let them focus on their business," said Brad Dey. “Operations will remain our core offering. We simply can offer this expertise to collection agencies now.”
Dey’s End Consulting is a full-service consulting company, focused on the debt collections industry. For further information, including info on their proprietary Triangle Report, please visit www.deysend.com or contact Brad Dey at brad@deysend.com.